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Mott’s mixes up the Caesar | Strategy Online

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Posted in February
By Harmeet Singh

Canada Dry Mott’s has added to its product portfolio, hoping to capture Caesar-lovers’ attention with a new mix. Mott’s Clamato Pickled Bean launched across Canada in January, driven by research that suggested the pickled bean was the second most popular garnish for a Caesar, next to celery sticks.

http://strategyonline.ca/2017/02/08/motts-mixes-up-the-caesar/
 

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